This Privacy Policy governs the manner in which Profiles Direct a trading name of caryus World of Finishing Ltd collects, uses, maintains and discloses information collected from users (each, a “User”) of the www.profilesdirect.co.uk website (“Site”). This privacy policy applies to the Site and all products and services offered by Profiles Direct.
Personal identification information
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, place an order, use the contact form, subscribe to the newsletter and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities. If you submit this data to us we may use third parties to process it such as Mailchimp.
Recpatcha
Our contact forms and other parts of the site are protected by Google Recaptcha and are subject to their privacy policy and terms which can be found here: https://policies.google.com/
Review Sites
If you purchase a product your contact details are passed to reviews.io and Trustiolot to enable us to send you a review request using their platform. These reviews may be published on the site and on third party websites and print media.
AI FastAnswers
If you use our AI FastAnswers service we don't ask for or suggest you upload PII (Personally Identifiable Information) but, at your discretion, if you do please be aware the service is managed by a third party. Using the service is strictly subject to their privacy policy which you can read here
Tree Nation
If you purchase products from our site and spend over £30.00 you will be invited by email by our partners at Tree Nation to plant a tree. We share your email and name to facilitate this communication.
Non-personal identification information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilised and other similar information.
Web browser cookies
Our Site may use “cookies” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. We use essential cookies which help you use the site for it’s intended purpose eg keeping your session secure and helping you shop safely and easily. To give you the best possible experience with your prior consent we also like to track user activity using Google Analytics, Facebook, Hotjar and Microsoft Clarity. We will always ask your consent before setting non essential cookies such as Google Analytics, Facebook, Hotjar and Clarity. You also have the ability to review your settings at anytime and we give you tips on how to withdraw this consent below.
Third party applications and services such as Google, Youtube, Twitter, Instagram, Paypal, and Sage Pay employ their own cookies as a result of this site using their services. So when you subscribe to our newsletter or watch any of our videos, for example, you’re accepting those cookies. More information can be found don the relevant third party’s website. However any analytical cookies we want to deploy we will only do so after you have accepted them using our cookie notice tool.
That doesn’t mean that other third parties aren’t planting cookies on your machine. If you click a link on this website that takes you to an outside site, that site may employ 3rd party cookies. This site has no control over another site’s cookie usage.
Once you’ve given us consent this website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Google Analytics, Hotjar and Clarity which uses cookies to track visitor usage. For more information on Google Analytics cookies, see the official Google Analytics page. http://www.google.com/privacy.html.
We partner with Microsoft Clarity, Microsoft Advertising, google Ads and Hotjar to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement. For more information about how Hotjar collects and uses your data, visit the Hotjar Privacy Policy. For more information about how Google Ads collects and uses your data, visit the Google Ads Privacy Policy
For more information about the essential cookies we use please see this article:
For information on how to manage cookies and cookie settings on your browser you might find this article useful:
https://www.lifewire.com/how-to-delete-cookies-2617981
How we use collected information
Profiles Direct collects and uses Users personal information for the following purposes:
To improve customer service
Your information helps us to more effectively respond to your customer service requests and support needs.
To process transactions
We may use the information Users provide about themselves such as name and telephone number when placing an order to provide service to that order and register a conversion with our advertising partners such as Google Ads and Microsoft Ads (in this instance your details are hashed/encrypted_. We do not share this information with outside parties except to the extent necessary to provide the service and register the conversions as above.
To send periodic emails
The email address Users provide for order processing, will only be used to send them information and updates pertaining to their order. It may also be used to respond to their inquiries, and/or other requests or questions. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site.
How we protect your information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.Sensitive and private data exchange between the Site and its Users happens over a SSL secured communication channel and is encrypted and protected with digital signatures.
Changes to this privacy policy
Profiles Direct has the discretion to update this privacy policy at any time. When we do, post a notification on the main page of our Site,revise the updated date at the bottom of this page,send you an email. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications. Your acceptance of these termsBy using this Site, you signify your acceptance of this policy and terms of service. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.
Privacy policy is in line with the Data Protection Act 1998.Contacting usIf you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at:
Profiles Direct
Website: www.profilesdirect.co.uk
Address
Profiles Direct
Unit 5 Glenmore Business Park, St Vincients Road, Bumpers Farm, Chippenham, SN14 6BB
Tel: 01249 554104
Email: office@profilesdirect.co.uk
